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At an official unveiling event in the rooftop bar in The Marker hotel Dublin this morning, Virgin Mobile Ireland have just announced their first ever mobile phone range, their new ‘Freestyle’ contract and the launch of their 4G network.


The new handsets available on the Virgin Mobile network or as follow:

Apple iPhone 6s 16GB & 64GB

·         Apple iPhone 6

·         Apple iPhone 5s

·         Apple iPhone SE

·         Samsung Galaxy S7

·         Samsung Galaxy S6 Edge

·         Samsung Galaxy S6

·         Samsung Galaxy A3 (2016)

·         Samsung Galaxy J5 (2016) – Coming Soon

·         Sony Xperia X

·         Sony Xperia XA

·         Sony Xperia Z5 Compact

·         Microsoft Lumia 550

Along with these newly available phones, Virgin Mobile announced their new ‘Freestyle’ contracts. These new contracts are different to the normal contracts available with the other networks in that, they’re split in two, one fee for your plan and one fee for your phone, meaning you can pay off your phone separately if you want to upgrade to the newer model a year into your contract or reduce the overall cost of your bill over the duration of the plan.

Here’s an example of how the new contract will work if you want to pick up a iPhone 6S:

Example – iPhone 6s 16GB:

PlanVirgin Mobile Unlimited

(For Virgin Media Customers)




Super Extra 4G

Three Unlimited Flex Max
Upfront Cost€190€249.99€299€179
Monthly Cost€35 for First 4 Months, €50Thereafter€55€55€44.84 for First 6 Months, €55 Thereafter
AllowancesUnlimited Calls, Texts & DataUnlimited Calls, Texts & 5GB DataUnlimited Calls, Texts & 10GB DataUnlimited Calls, Texts & Data
Contract Length24 Months24 Months24 Months24 Months
Total Cost Over 24 Month€1,330€1,570€1,619€1,438

They have also officially switched on their new 4G network for all current and new users at no extra cost which is a nice little touch!

Virgin Mobile phones and contracts will be available on and through their retail store in the ILAC store in Dublin with expected rollout to their other retail stores in time.

Please find the official press release below:


Virgin Mobile launches new mobile phone range including Apple, Samsung, Sony and super speedy 4G for all customers

Tuesday 5th July 2016 – Virgin Media has today announced a key milestone in the Virgin Mobile journey, with the launch of its range of mobile phones, featuring top brands including the Apple iPhone 6s, Samsung Galaxy S7 and Sony Xperia X from Thursday, 7th July.

The great news doesn’t stop there – superfast 4G is now included at no extra cost for all Virgin Mobile customers, with speeds up to 10 times faster than 3G.

Buying a mobile phone is different with a Virgin Mobile ‘Freestyle’ contract.  It gives customers greater flexibility to:

  1. Choose the plan, the phone and the contract length they want to best meet their needs
  1. Change their plan up or down any month
  1. Upgrade their phone whenever they want, and without penalty – by paying off what they owe on the phone only

How does Virgin Media ‘Freestyle’ work?

Unlike standard mobile contracts, Virgin Mobile Freestyle splits your monthly payments in two, but on one bill.  Your bill will show one figure for your Mobile Phone, and one for your Plan.  Add them together, and that’s what you’ll be paying each month.  It’s transparent – so you can see exactly what you are paying for.

Even better, once you have paid off your phone over your contract, you stop paying for that phone.  Why should a customer continue to pay for something they’ve already paid for?  Of course, they shouldn’t, but they do with other operators!

Our launch offers include the Apple iPhone 6s 16GB and the Samsung Galaxy S7 from just €190 upfront, and only €35 a month for the first 4 months, and €50 thereafter – on a 24 month contract.  This includes our Unlimited plan, with unlimited 4G data, calls and texts.

Ronan McEvoy, Head of Mobile, Virgin Media said: “Since the launch of Virgin Mobile last October, our mission has been to shake up the market by offering simple, good value offers – starting with Virgin Mobile Unlimited.  We’re continuing this with our range of mobile phones, carrying the best brands, the latest phones and keeping it simple.  Why sell over 50 phones, when most customers just want to choose from a range of high quality bestsellers like Apple, Samsung and Sony?”

“With 4G data, we wanted to give all of our customers the best data experience we can – but at no extra cost.  No need to opt-in, or change your plan, or pay more.  Again, we’re keeping it simple!”


John Reilly

John is Founder and Editor-in-Chief of TheEffect.Net. His favourite gaming series is Uncharted and his favourite film is Interstellar. He is also known to quote 'Father Ted' and Keith Lemon more than is normal.

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