REVIEW: Samsung Galaxy Z Fold8 ![REVIEW: Samsung Galaxy Z Fold8 | TheEffect.Net]()
Samsung has spent the best part of a decade chasing the perfect foldable shape, and with the Galaxy Z Fold8…
John ReillySeptember 11, 2026
REVIEW: Google Pixel 11 Pro XL ![REVIEW: Google Pixel 11 Pro XL | TheEffect.Net]()
Google's Pixel 11 Pro XL doesn't try to reinvent the formula that's carried the Pro line for the past few…
John ReillyAugust 28, 2026
Xiaomi Redmi Note 17 Series lands in Ireland ![]()
Xiaomi has just announced the Irish launch of the Redmi Note 17 Series, the newest generation of its best-selling mid-range…
John ReillyAugust 28, 2026
Google announces new Pixel 11 series, Pixel Watch 5 & Pixel Tag ![Google Pixel 11 series | TheEffect.Net]()
Google has just taken the wraps off its next wave of Pixel hardware, and this year there's more of it…
John ReillyAugust 12, 2026
Samsung’s New Galaxy Z Series: What’s Actually New in the Fold8, Fold8 Ultra and Flip8 ![]()
Samsung has just announced its eighth generation of foldables, and this time round it's splitting the lineup into three distinct…
John ReillyJuly 22, 2026
Soundcore Launches Liberty 5 Pro & Liberty 5 Pro Max with ANKER Thus AI Chip ![]()
Soundcore has announced the new Soundcore Liberty 5 Pro and Soundcore Liberty 5 Pro Max, marking the first products to…
John ReillyMay 22, 2026
REVIEW: Samsung Galaxy S26 Ultra ![REVIEW: Samsung Galaxy S26 Ultra | TheEffect.Net]()
Samsung's Galaxy Ultra series has followed a consistent approach over the years, refine what worked last year, improve the key…
John ReillyApril 21, 2026
OPPO Find X9 Ultra Global Launch Confirmed for April 21st – Here’s What to Expect ![]()
OPPO has officially confirmed that the Find X9 Ultra will make its global debut on April 21, 2026, in a…
John ReillyMarch 31, 2026
REVIEW: Xiaomi 17 Ultra – They’ve Done it Again ![Xiaomi 17 Ultra Review | TheEffect.Net]()
Having spent the last year with the Xiaomi 15 Ultra as my daily driver, I'll admit I wasn't expecting to…
John ReillyMarch 12, 2026
REVIEW: Google Pixel 10a ![Google Pixel 10a Review | TheEffect.Net]()
The Google Pixel 10a sits in a familiar place in Google’s smartphone lineup. It is designed to offer many of…
John ReillyMarch 8, 2026
HMD to Bring Video Calling, AI Assistant and Digital Wallet to Smart Feature Phones ![HMD Feature Phone Upgrade Strategy MWC 2026 | TheEffect.Net]()
At MWC 2026 in Barcelona, Human Mobile Devices (HMD) outlined a strategy to bring video calling, artificial intelligence and digital…
John ReillyMarch 1, 2026
REVIEW: Xiaomi 17 ![Xiaomi 17 Review | TheEffect.Net]()
The Xiaomi 17 arrives as a compact flagship that aims to deliver high-end specifications without the “Pro” or “Ultra” branding…
John ReillyFebruary 28, 2026
Samsung unveils Galaxy S26 series & Galaxy Buds4 Earbuds ![Samsung Galaxy S26 Launch | TheEffect.Net]()
Samsung has officially unveiled its latest flagship smartphone range, the Galaxy S26 series, alongside the new Galaxy Buds4 and Buds4…
John ReillyFebruary 26, 2026
Google officially launches the new Pixel 10a ![Google Pixel 10a | TheEffect.Net]()
Google has officially introduced the Pixel 10a, the latest addition to its smartphone lineup. Positioned as the more affordable sibling…
John ReillyFebruary 18, 2026
REVIEW: Samsung Galaxy Z Fold7 ![Samsung Galaxy Z Fold7 Review | TheEffect.Net]()
Samsung’s Galaxy Z Fold line has travelled a long road since the original model launched in 2019. Early versions were…
John ReillyFebruary 8, 2026
REVIEW: OPPO Find X9 Pro ![REVIEW: OPPO Find X9 Pro | TheEffect.Net]()
The OPPO Find X9 Pro sits at the top of OPPO’s smartphone range for 2026 and is clearly intended to…
John ReillyFebruary 3, 2026
REVIEW: HONOR Magic8 Lite ![HONOR Magic8 Lite Review | TheEffect.Net]()
The HONOR Magic8 Lite is a mid range smartphone that sets out with a very clear priority. It is built…
John ReillyJanuary 30, 2026
REVIEW: OnePlus 15 ![OnePlus 15 Review | TheEffect.Net]()
OnePlus built its reputation on being the so-called “flagship killer”, offering near top-tier performance at prices that weren't as eye…
John ReillyJanuary 12, 2026
REVIEW: HONOR Magic8 Pro ![]()
HONOR has settled into a familiar rhythm with its flagship phones, and the Magic8 Pro continues that trend. Rather than…
John ReillyJanuary 8, 2026
OnePlus launches OnePlus 15R, OnePlus Pad Go 2 & OnePlus Watch Lite ![OnePlus 15R | TheEffect.Net]()
OnePlus has announced three new products spanning smartphones, tablets and wearables: the OnePlus 15R, the OnePlus Pad Go 2 and…
John ReillyDecember 17, 2025
OnePlus 15 Launches Nov. 13 with Major Performance and Design Upgrades ![OnePlus 15 Launch | TheEffect.Net]()
OnePlus has officially introduced the OnePlus 15, its latest flagship smartphone and one of the first to feature Qualcomm’s new…
John ReillyNovember 11, 2025
OPPO announces new Find X9 & Find X9 Pro ![OPPO Find X9 Series | TheEffect.Net]()
At an official launch event in Barcelona today, OPPO has announced its latest flagship smartphones, the Find X9 and Find…
John ReillyOctober 28, 2025
REVIEW: Google Pixel 10 Pro Fold ![Google Pixel 10 Pro Fold Review | TheEffect.Net]()
Foldable phones have been moving, slowly but surely, from novelty toward real daily usability, and the Pixel 10 Pro Fold…
John ReillyOctober 16, 2025
Xiaomi Launches 15T with Leica Optics ![]()
At the official launch event in Munich, Xiaomi has announced the Xiaomi 15T, the latest addition to its T Series…
John ReillySeptember 24, 2025
REVIEW: Google Pixel 10 Pro XL – All In on AI ![Google Pixel 10 Pro XL Review | TheEffect.Net]()
Google has now reached the 10th generation of its Pixel smartphones, and the Pixel 10 Pro XL sits at the…
John ReillySeptember 5, 2025
REVIEW: OnePlus Nord CE5 ![OnePlus Nord CE5 Review | TheEffect.Net]()
The OnePlus Nord CE5 is the latest addition to the company’s mid-range line-up, promising a good mix of performance, design,…
John ReillyAugust 29, 2025
REVIEW: HONOR Magic V5 ![HONOR Magic V5 Review | TheEffect.Net]()
Foldable phones used to be all about novelty. An impressive technical trick at first, then a compromise once you lived…
John ReillyAugust 28, 2025
Google unveils new Pixel 10 series, Pixel Watch 4 and Buds 2a ![Google Pixel Line Up 2025]()
Google has officially taken the wraps off its next-generation Pixel hardware, headlined by the new Pixel 10 smartphone series, a…
John ReillyAugust 20, 2025
REVIEW: Samsung Galaxy Z Flip7 ![Samsung Galaxy Z Flip7 Review | TheEffect.Net]()
The foldable smartphone market has come a long way, and after a few years of iteration, Samsung seems to be…
John ReillyJuly 28, 2025
Samsung unveils Galaxy Z Fold7, Z Flip7 & Watch8 Series ![Samsung Galaxy Z Fold7 & Z Flip7 | TheEffect.Net]()
Samsung has formally introduced the Galaxy Watch8 Series, Galaxy Z Flip7, and Galaxy Z Fold7, its latest line-up of wearables…
John ReillyJuly 9, 2025
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